
Monday, August 05, 2013
The Hobson and Holtz Report - Podcast #715: August 5, 2013
Intro: FIR Interview with Corey Connors is up, interviews coming with airPR founder Sharam Fouladgar-Mercer and with Critical Mass;
Quick News: The legality of hashtag marketing, LinkedIn and Amazon eliminate PowerPoint presentations at meetings, mobile tops desktop for social sharing, even world leaders care about their Klout score; Ragan promo;
News That Fits: There is no such thing as off-the-record; Dan York responds to Norbert Mayer-Witmann’s critiques in FIR 714 on domain names, WordPress 3.6 released; is Instagram the new channel for propaganda?; the Media Monitoring Minute with CustomScoop; listener comments; the dangers of AVE in social media; Michael Netzley reports from Singapore with three stories discussing isms of the internet - nationalism, militarism and ageism - and the difficulty of crossing boundaries; does engagement have to be limited to likes, comments and shares?;
Music by CTA; and more.
Get FIR:
- Download the MP3 file (37.7Mb, 93:45)
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- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for August 5, 2013: A 94-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday August 12…
Thursday, August 01, 2013
FIR Interview: Corey Connors on intranet activity streams

The activity stream displaying what employees have been doing is one of the key sections of the Fehr & Peers intranet home page. It can be filtered to display just those employees with whom you have connected, along with other views.
After FIR co-host Shel Holtz posted an item to his blog about the future role of activity streams on intranets, Corey Connors got in touch with him to explain his company had been using an activity stream as a key component of the Fehr & Peers intranet home page. Using wiki Confluencesoftware from Atlassian as the foundation of the intranet for the 250-person engineering firm, Connors has developed an approach that inspires regular visits from staff and keeps them in the loop better than traditional articles ever could.
In this FIR Interview conducted at Fehr & Peers offices in Walnut Creek, California, Shel chats with Connors about the role the activity stream has played and how it works, along with other elements of the home page. They also discuss the social aspects of the intranet, including the individual employee profile (Connors’ is pictured below), which includes the activity stream for each individual employee.

Get this podcast:
- Download the MP3 file (9.69Mb, 24:08)
- Get the show on iTunes
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About our Conversation Partner
Corey Connors is Corporate Communications Director & Senior Associate at Fehr & Peers Transportation Consultants, and also serves as the Senior Marketing & Communications Consultant at Left Lane Advisors. He has 16 years of experience in organizational and marketing communication for small and medium companies. He has unique experience in creating and developing teams of professionals that design strategic business communications: branding, public relations, collateral design/production, internal communications, events, and emerging technologies. Since 2006, Connors has overseen the evolution of an industry-leading social enterprise strategy, and has successfully positioned himself as a valued consultant to the A/E/C industry in that area. Before joining Fehr & Peers, he held management positions in water/wastewater engineering consulting, specialized photo/video lighting products, high-tech public relations, and creative marketing.
Connect with Corey on Twitter: @CoreyConnors.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the weekly Hobson and Holtz Report, subscribe to the full RSS feed.
This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
Podsafe music - On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.
Monday, July 29, 2013
The Hobson & Holtz Report - Podcast #714: July 29, 2013
Intro: FIR Interview with Tony Million of Narrato posted, airPR interview coming soon, IABC update, shoutout to Rachel Miller for AllThingsIC TV episode 1;
Quick News: Was your Instagram account hacked this week?, RIP AdAge Power 150, the world’s first Twitter-themed hotel opens, LinkedIn makes some moves; Ragan promo;
News That Fits: The Council of PR Firms issues report on mobile-social connection for B2B companies; Michael Netzley reports from Singapore on how Alibaba’s set-top box points to the Chinese family room as the next battleground for consumers, and more; how to get value from blog lists and rankings; the Media Monitoring Minute with CustomScoop; listener comments via audio and from the FIR Community on Google+; how the Huffington Post has integrated Twitter into its content system; Dan York reports from Berlin; the global PR industry grew 8% in 2012, says Holmes Report survey, with independent PR firms continuing to lead;
Music from Nicki Bluhm and The Gramblers; and more.
Get FIR:
- Download the MP3 file (34.2Mb, 85:03)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for July 29, 2013: An 85-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday August 5…
Thursday, July 25, 2013
FIR Interview: Tony Million, Narrato, on Life Logging and the Quantified Self

Digital start-up Narrato has launched Narrato Journal, an app for iOS which gives you the ability to "log your life" by plugging in a range of popular social media and quantified self technologies to track your activities (and even your mood). Narrato is backed by WayraUK, Telefónica’s tech start-up accelerator programme.
The Narrato Journal powers integration with services that currently include Twitter, Foursquare, and Instagram - they say others are coming - enabling you to pool and manage your own personal data. In essence, Narrato curates your “lifestream” so that information is available in one place, in a private cloud, and exportable for you to manage and save, helping you create a rich picture of your activities.
In this FIR Interview by co-host Neville Hobson, Narrato co-founder Tony Million explains what Narrato Journal is and how it works, using the iPhone app (versions for iPad and Android are in development) to gain insight from the data it curates and processes.
Million explains what ‘quantified self’ means and looks ahead over the next five years or so to offer his insight on how the market for life-logging and tools like Narrato Journal could develop where wearable technologies are on the rise; where trusted and usable insight from data about individuals’ behaviors has real value to those individuals, including in the workplace; and where genuine possibilities for how an individual can gain monetizable insight from his or her own life data are beginning to emerge.
Get this podcast:
- Download the MP3 file (10.3Mb, 22:27)
- Get the show on iTunes
- Subscribe to the FIR Interviews RSS feed
- Get the FIR app for your iPhone, and for your Android device from the Amazon App Store
About our Conversation Partner
Tony Million is Chief Story Teller and co-founder of Narrato.
A serial entrepreneur, previous to founding Narrato, Tony co-founded Sonique, one of the first MP3 players. It achieved over 100 million downloads and was acquired by Lycos for £55 million. He then founded Bababoo and was involved in iViews, which was acquired by Microsoft.
Tony is passionate about technology and the quantified self movement.
Connect with Tony on Twitter: @TonyMillion.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the weekly Hobson and Holtz Report, subscribe to the full RSS feed.
This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
Podsafe music - On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.
Picture at top via Lifehacker.
Monday, July 22, 2013
The Hobson & Holtz Report - Podcast #713: July 22, 2013
Intro: FIR Speakers & Speeches podcast of Brian Solis’ speech at The B2B Huddle is up, FIR Book Review coming of Jay Baer’s Youtility;
Quick News: Do you really want to know the total number of people who saw your Facebook post?, ‘Medical Instagram’ helps build a library of reference photos for doctors, some social media usage may be driven by fear of missing out, creating story headlines that work well for Twitter; Ragan promo;
News That Fits: The lessons brands can learn from today’s newsroom; Dan York reports on the role and importance of domain names, and more; the PR pay-to-play debate kicks into high gear with Edelman white paper; the Media Monitoring Minute with CustomScoop; listener comments via Speakpipe, email and the FIR Community on Google+; why summer is a good time to reassess your presence across the social web; Michael Netzley reports from Singapore on the growth of China’s internet population, and more; what you need to know about social signals and how they drive search traffic to your sites;
Music by Mother Redcap; and more.
Get FIR:
- Download the MP3 file (38.7Mb, 96:17)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for July 22, 2013: A 96-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday July 29…
Tuesday, July 16, 2013
FIR Speakers and Speeches: Brian Solis at The B2B Huddle in London
On July 12, 2013, Brian Solis spoke at a B2B Huddle event in London. Brian is widely regarded as one of the most credible and compelling speakers on topics and themes related to business disruption, transformation, and change.
He’s the author of three best-selling business books and co-author of two others. His latest book - What’s The Future of Business? - was published in March.
The sponsor of this event was Dell, who provided every participant with a free copy of Brian’s latest book; and Microsoft, who hosted the event.
In this podcast, you’ll hear Brian’s keynote speech (and the question-and-answer session that followed) in which he takes us on a journey that explores the future of business taking in perspectives on ‘digital Darwinism’ and the rise of the connected consumer, and with a vibrant message throughout on the need for vision and courage to enable and manage change.
Get this podcast:
- Download the MP3 file (32.1Mb, 70:13)
- Get the show on iTunes
- Subscribe to the FIR Interviews RSS feed
- Get the FIR app for your iPhone, and for your Android device from the Amazon App Store
About the Speaker
Brian Solis is globally recognised as one of the most prominent thought leaders in new media. A digital analyst, sociologist and futurist, Brian has studied and influenced the effects of emerging technology on business, marketing, and culture. He is a principal at Altimeter Group, a research firm in Silicon Valley focused on disruptive technology.
He is the author of What’s The Future of Business?, the best-selling business book published in March 2013; his previous works include Engage! and The End of Business As Usual. His blog, BrianSolis.com, is among the world’s leading business strategy and marketing resources.
Connect with Brian on Twitter: @briansolis.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To receive all For Immediate Release podcasts including the weekly Hobson and Holtz Report, subscribe to the full RSS feed.
This FIR Speakers and Speeches podcast is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
Intro music clip from Accelerated Ideas and used with permission.
Monday, July 15, 2013
The Hobson & Holtz Report - Podcast #712: July 15, 2013
Intro: Shel’s in Ottawa, podcast of Brian Solis’ keynote at the B2B Huddle in London coming, FIR Interviews in planning with Sharam Fouladgar-Mercer (founder, AirPR) and Corey Connors (applied activity stream as internal communications focus);
Quick News: PCWorld magazine exits print and the era of computer magazines ends, newswires still beat Twitter when it comes to breaking news, CIPR launches #CIPRCHAT, object lesson from Bank of America in why not to use a Twitter bot; Ragan promo;
News That Fits: A look at hashtags; Michael Netzley in Singapore asks if PR in Asia has become an irrational industry (eg, deaths linked with overwork, high stress, long hours, and poor ranking of profession); tweets and monkeys: the Porter Novelli recruitment ad kerfuffle; the Media Monitoring Minute with CustomScoop; listener comments; government spying has nothing on what marketers do in secret; Dan York reports from Durban, South Africa, on the ICANN meeting and more; publishers’ paywall experiment: instead of charging readers, they have to watch an advertiser’s video;
Music from Deep Banana Blackout; and more.
Get FIR:
- Download the MP3 file (36.1Mb, 90:05)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device from the Amazon App Store
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report for July 15, 2013: A 90-minute podcast recorded live from Ottawa, Ontario, Canada, and Wokingham, Berkshire, England.

Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this show, or suggestions for future shows, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.
So, until Monday July 22…

